The Ministry of Transportation and Communications’ Tourism Administration staged the 2024 Taiwan Tour Tech Wonderland, Dec. 3 in Taipei City, evidence of commitment to promoting digital transition in the tourism industry.
Attracting participants from academia, government and industry, the event encompassed three major themes: a forum, technological solutions for industry transformation and smart technology experience, the TA said.
In a lively opening ceremony, MOTC Minister Chen Shih-kai and TA Director-General Chou Yung-hui made opening remarks from bicycles in front of a 3D immersive video showing a virtual journey through the country’s 13 national parks. Both officials emphasized the importance of digital transition and smart tourism.
At the forum, representatives from the National Development Council, Ministry of Digital Affairs’ Administration for Digital Industries as well as Ministry of Economic Affairs’ Small and Medium Enterprise and Startup Administration exchanged updates on achievements and resources for digital transition.
In addition, TA scenic area service agencies shared insights on promotion of smart tourism, while travel agencies, hotels and amusement park industries shared case studies.
In keeping with the theme of digital transition, Open Data Hackathon awards were presented to college students who made contributions to the travel industry. Technology businesses that provided solutions for tackling challenges in tourism industries were also awarded prizes, the TA added.
To interact with visitors, the smart technology experiential zone brought together over 40 corporate booths, showcasing around 70 innovative technologies such as artificial intelligence vending machines, smart cocktail shakers and food delivery robots.
The event provided smart solutions, established an interdisciplinary exchange platform and promoted the application of open travel information. The administration vowed to leverage Taiwan’s edge in information communication technologies and to continue interministerial cooperation to provide robust support for the industry’s digital transformation process. (POC-E)
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