The blockbuster “Dhurandhar” and its sequal has taken over the internet, now becoming the first Hindi film to surpass ₹1,000 crore net in India and it has become 4th highest grossing flim in indian being discussed everywhere. Thrilling and action movie lead by Ranveer singh and directed by Aditya Dhar, is a massive blockbuster success produced by “Reliance Industries’ Jio Studios”
The famous character of jameel jamali from the blockbuster film “Dhurandhar” role played by Rakesh Bedi now became social media sensation from people around the world, has taken over the internet memes & reels are being made by netizens on it with the dialogue ‘Bachha Hai Tu Mera’ .
Followung this trend several Brands and companies have also started using the jameel jamali Meme character image along with the dialogue ‘Bachha Hai Tu Mera’ and posting it to there social media handles to attract the customers and gain attention of citizens towards there brands.
And now this memes has put these brands and companies in trouble due to commercial use of Jameel Jamali’s ‘Bachha Hai Tu Mera’, memes Reliance Claims Copyright Infringement from these companies and started sending legal notice to all those who have used it.
Several Brands have confirmed having received legal notices with demands of several lakhs to even crores from Relience’s Jio Entertainment division, for their corpyright infringement.