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Taiwan Expo 2024 in Europe gets underway in Berlin

The Taiwan Expo 2024 in Europe kicked off June 10 in Berlin as part of government promotion to aid local firms’ expansion into major overseas markets, according to the Taiwan External Trade Development Council.
Themed “Digital Horizon, Green Tomorrow,” the three-day event is organized by TAITRA under the auspices of the Ministry of Economic Affairs’ International Trade Administration. It featured 110 high-tech firms showcasing offerings in artificial intelligence applications and sustainable green technologies. The expo follows similar events staged by TAITRA in the U.S., Japan and several New Southbound Policy partner countries since 2022, the organizer added.
During her opening remarks, ITA Director-General Cynthia Kiang said the EU is one of Taiwan’s most important allies, while Germany is an indispensable semiconductor supply chain partner. The event provides opportunities for European firms to gain further understanding of the country’s semiconductor, electric vehicle and medical care sectors, she added.
Echoing Kiang’s remarks, Taiwan Rep. to Germany Hsieh Chih-wei said strengthened trade connections with global counterparts promote stability and prosperity in Taiwan. Representative to the EU Roy Chun Lee said Europe also needs a resilient and trustworthy partner like Taiwan to ensure prosperity.
Other highlights of the expo include the Taiwan-EU Semiconductor Forum and the EU-Taiwan Business Cooperation Seminar and Matchmaking Event. The latter involved seven industrial clusters from six European countries through the arrangement of the European Cluster Collaboration Platform, the TAITRA added. (SFC-E)
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